Oliver Hayes
NOT OUR STORY
ANIMATED SERIES FOR KIDS
JUNE 2022
A whimsical journey of lost letters searching for their home. We crafted an entire animated universe, from character design to final compositing, bringing this adventurous tale to life for young audiences
SERVICES
Content Strategy, UI/UX, Framer Development
THE CONCEPT
"The series follows a group of letters that have fallen out of a book and embark on an adventure to find where they belong. Our challenge was to give each letter a unique personality and design a world that feels both magical and relatable to children."
CHARACTER & WORLD BUILDING
Our team handled every aspect of pre-production. We sketched distinct character designs for each letter and illustrated vibrant backgrounds that set the stage for their journey. The storyboard phase was crucial in mapping out the pacing and emotional beats of the adventure
ANIMATION & COMPOSITING
Fashion shooting in the studio
Bringing the characters to life
Bringing the characters to life required fluid 2D animation and careful attention to detail. We utilized advanced compositing techniques and visual effects (VFX) to add depth and atmosphere, ensuring the final output was not just a cartoon, but a visually rich experience."
Process
From the initial spark of an idea to the final broadcast, we managed the entire creative pipeline in-house to ensure a cohesive and magical storytelling experience.
Turning simple letters into characters with heart, and a simple story into an unforgettable journey
THANKS FOR WATCHING
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